What is Non-GMO Project Verified?
The Non-GMO Project Verified mark appears on products that have been evaluated by third party technical administrators to ensure they meet North America's most rigorous standard for GMO avoidance.
About the Butterfly label
What is a Non-GMO Project Verified product?
Non-GMO Project Verified products are evaluated to ensure they meet the requirements of the Non-GMO Project Standard. The Standard is the most trustworthy certification for GMO avoidance in North America.
What are GMOs?
A GMO, or genetically modified organism, is a plant, animal or microorganism that has been subjected to biotechnology. Biotechnology includes techniques such as using synthetic genetic sequences to change the organism's genetic material (i.e., DNA or RNA), or forcing the combination of very unrelated organisms that would not normally reproduce in nature. GMO developers use biotechnology to alter an organism's fundamental characteristics. Learn more about GMOs.
Look for the Butterfly
The Butterfly label makes it easy for you to find Verified products, avoid GMOs in food and personal care products and vote with your dollars for a more natural and resilient food system. Products with the verification mark have been evaluated by third-party certifiers and meet the highest standard for GMO avoidance.
What the Butterfly label tells you
The Non-GMO Project Verified mark can be found on Verified products sold in the US, Mexico and Canada. The verification mark indicates that the product is in compliance with the Non-GMO Project Standard, North America's most rigorous GMO avoidance certification.
Non-GMO Project Verified mark (English)
The verification mark features:
A Monarch Butterfly perched on foliage in the shape of a checkmark.
The text "Non-GMO Project Verified" to indicate this product is in compliance with the Non-GMO Project Standard.
The Non-GMO Project's website address.
Non-GMO Project Verified mark (French)
Non-GMO Project Verified mark (Bilingual)
Non-GMO Project Verified mark for FSIS
Non-GMO Project mark For FSIS may appear on packages of single-ingredient Verified products sold in the US that require approval through the Food Safety Inspection Service, or FSIS (i.e., certain meat, poultry and egg products).
The Non-GMO Project Verified Mark is solely intended for the use by an authorized licensee in association with Non-GMO Project Verified products. Approval for all other uses is required; please contact verification@nongmoproject.org.
The Butterfly label is not a GMO-free claim
Unfortunately, "GMO free" claims are not legally or scientifically defensible due to the limits of testing methodology and the risk of GMO contamination of seeds, crops and ingredient supplies. The Non-GMO Project verification mark indicates that a product is in compliance with the rigorous Non-GMO Project Standard, North America’s only third party verification for products made according to best practices for GMO avoidance.
Non-GMO Project Product Finder
Look for Non-GMO Project Verified products in our Product Finder.
SEARCH